Force Motors aims inter-city operations with new 15-seater

Written By Unknown on Minggu, 21 Desember 2014 | 21.03

Force Motors Limited (FML), formerly Bajaj Tempo is targeting a major chunk of inter-city transport vehicle requirements through its recently introduced indigenous fifteen-seater vehicle, a senior official said.

Force Motors  Limited (FML), formerly Bajaj Tempo is targeting a major chunk of inter-city transport vehicle requirements through its recently introduced indigenous fifteen-seater vehicle, a senior official said.

"The company has launched a 15-seater and a 3050 vehicle (Traveller) which has a 13-seater and a nine-seater variant. Our 15-seater product completely aims at inter-city operations of the travel trade requirement," said A K Verma, Regional Manager (Maharashtra and Goa), FML.

He said the company's product, which was launched in Maharashtra earlier last month, is picking up well, and similar results are expected in Goa too.

"The short distance inter-city transport like Goa to Belgaum (Karnataka), Goa to Kolhapur (Maharashtra) or might be Goa to Mumbai can be targeted with this vehicle," he said.

The FML is aiming to cater to staff carrier and school bus segment through its other products like 3050 13-seater and nine-seater, Verma added. He stated that the products are completely indigenous and produced at their factory in Pritampura near Indore.

In the 15-seater segment, Verma said, the company expects to hit 10-15 percent share, competing with other companies which are already established in the market.

Force Motors stock price

On December 19, 2014, Force Motors closed at Rs 1077.35, down Rs 6.45, or 0.6 percent. The 52-week high of the share was Rs 1463.00 and the 52-week low was Rs 281.65.


The company's trailing 12-month (TTM) EPS was at Rs 61.91 per share as per the quarter ended September 2014. The stock's price-to-earnings (P/E) ratio was 17.4. The latest book value of the company is Rs 930.47 per share. At current value, the price-to-book value of the company is 1.16.


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